#FF Follow Not Only Friday in More than 140 Char.

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See, Twitter has influenced even the way you write your blog’s titles!

Why this strange idea to write a Twitter list not on Twitter, but on a blog?

Because I need more than 140 characters to describe some of the people I enjoy following on Twitter and why you could be happy to discover them…

The true value of the “Follow Friday”‘s tradition is to help your followers find value in following new people/accounts (that you follow).

To follow the people mentioned below will help you (if you’re on Twitter) get value.

They’re all based in Switzerland, human connections are complex.

@BristolGva : because I’m among their favs!! Seriously, their communication is at equal level with the quality of their service and restaurant: fresh, tasty, generous!

@VMarchand: because she is the CEO of victoriamarchand.ch! Her tweets are highly focused on the French part of the Swiss Advertising market, but she shares more developed insights on her blog and in a Swiss business review. A touch of humour combined with a caliente character for hot tweets.

@stephanekoch : I follow him to be sure that he follows me! But he’s one the very few I check regularly the tweets to be sure that I didn’t miss something essential in issues regarding digital trends: security, politics, marketing, strategy, social media, and more. Expert. Serious. But not only.

@annajobin : a meteorite. A unique mix of grace, sensitivity, sharing and learning passionately, pouring some sociologists drops into her mixture.

@carobertazzo : as already mentioned in a tweet, a sharp mind, it seems that she tries hard, with no compromise, to understand deeply the world’s complexity!

@cmic : the only person of the list I haven’t met (yet?) personnally, but she gives a thorough overview of technical, political, social, trends. Also a generous “sharer”, making connections, curating the information.

@ideadetective : for a sharp focus on innovative ideas, follow him, your next (big?) idea might pop up !

@oliviertripet : if you want to know more about the hot topic of the moment, Community Management, follow him, he has developed a community for community managers. Where you get true insights, a reflexion, reflexion tracks, and much more. “He does as he says”, and this is highly valuable.

Final word: they all don’t (really) mind if they have the biggest……. number of followers!

And sorry for all the others I follow with high interest, this is not an exclusive list, just another way to say #FF (and thank you).

Thank you #liftpeople #lift10

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Once again, this edition of Lift Conference has been inspiring, at different levels. Inspiring, thought-provoking talks, format, overall design, experience area.

And people.

Short or longer exchanges, moments, with people (image) unlocked this last inner tiny resisting bolt.
Time for change.
I’ll remain engaged on the sides of Sosoftware, which I am member of the Board of, as a strategic and marketing advisor. Besides this, I would like to explore other tracks, bridging my interests, experience and skills to help other projects, companies, people in the vast field of #digital #marketing. To be specified, yet.

What do you think? Your take? Ideas, maybe?

The image speaks for me (thank you all).

Special thanks to Sevket, designer.

And to Bread-and-Butter for the original poster of Lift and for the overall lift’s design, part of Lift’s success, I am convinced.
(The role of art in interaction, events, has been discussed in René Paré’s workshop)

Random Thoughts – #lift10-10h

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See this great image? It’s the work of @MAMK, a brillant -human- mind met during last Lift Conference, on which he mixes many elements not necesserally linked at the beginning.
It’s a story of addition, in addition of being a story of connections and people.

When I think of the 3 coming days, I stumble upon some random thoughts:

- How many iPads will there be among the roughly 1000 participants? (I want to see and touch one !) Remembering back to 2007′s conference, not everybody had a laptop! (me included)
- Will there be a “check-ins” war at the CICG? ?
- Connected people: some people met at Lift have become friends.
- Connected people: 3 years ago, I was looking around during “networking” breaks, wondering how the hell you “do network”?? Today, I fear not to meet all the people I am looking forward to seeing- again, or for the first time.
- connected people: a twitter list to help connecting people before and during the event
- Connected people: a question: what will change after these 3 intensely rich days? It is (a Lift Conference), every time a unique occasion of intense questioning. New ideas blossom. New vision takes shape.
- what would look like the addition of all the content produced during 3 days? What could it lead to?
- emotion-connection
But first, place to … the people! And to the inspiring program.

Ready for Lift – Ready for Transformation? #lift10

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This – beautiful – image embodies to me the Lift experience, taken in its broader meaning.
It was taken at Lift Marseilles, here’s the breathtaking slideshow by centralasian, whom I borrowed the image to. It was part of the “Atelier des Ondes Parallèles“, by Etienne Rey.

It is beautiful.

At Lift, beauty is omnipresent. Like in front of this image, you feel inspired, beauty opens out all of your censors, you are more receptive, open.
Lights shed on things make emerge unsuspected shapes, colors. You start seing things differently, under unusual angles.
A connection can be made through intellectual analysis as well as through emotional or human interaction.
Like this suspension, it is moving and you move along, you follow a movement, without knowing precisely where this will lead you to.
Under its light, the prism of colors will overlay over your skin, like a superficial metamorphosis, but, once back to normal daylight, its effects will dive deep into your roots. The roots of a slight transformation.

The link between beauty and connection is one convergent track I strongly believe in. And transformation takes birth at a converging point between beauty and connections, where sharing could be seen as one of the underlying links.
All the heart of the theme: Connected People.

Being more and more connected, not always only with positive aspects, I am very curious and open to what will come up during these 3 days.
For my 5th Lift Conference, I’m ready for letting the transformation go one step further.

And you? Will you be at #lift10? what are your main expectations? Hopes?

Image credit: taken on “Playing Futures”

3 years already. Puréééyye!

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It’s been 3 years that we arrived here, on the shore of Leman Lake.
New lake, new life?

Kind of. It was a volountary decision to move, to get closer to a kind of center: surrounded by more people, more businesses, closer to the Alps, more cities, countries.

It’s striking how environment shapes your way of embracing life, how it impacts language’s structure, mentality, openness, connections, intimacy, freedom.

My home is just bigger now than before: it integrates my previous life (past, friends, places, memories) to now and here, with a different look at things. It may be the years passing by, an accumulation of experiences, the mix of all those people, blending the notion of before/after, there and here to lead to what I call “my own augmented reality”.

An example of what has changed so dramatically?

Now, I start to slow down at the green trafficlight! You never know…

It’s the sign of integration, isn’t it?
(I still don’t drive on the left lane at 120 km/h! )

Talking about my personal augmented reality, I selected a couple of images, which should talk by themselves:

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Don’t Buy Me a Hoover, Darling!

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The trend started a couple of years ago, when a woman would’ve got an iPod for her birthday.
Not an expensive jewel.
Not a precious garment.
(not a hoover)
No.
Something that she’d call “technology”. But was like a jewel: beauty, design, emotion.

It’s been a turning point.

At this time, I don’t know about any revolutionary impact of the iPad on society, uses, business models or whatever. But I have the feeling that women will like it.

Particularly because men seem to think that their wife will like it! (follow link to see the search on Twitter for “my wife ipad”!). Isn’t it a sign of times changing?

I liked this Tweet in particular:

Inspired by this one, too (French):

Are we witnessing a slight social shift? A breath of freedom for women?

[The hoover is over! ]