About this blog:
This blog aims at developing a special look bringing together topics like mobility, technology, digital marketing, social networks, culture, conversations, secrets & lies, people, innovation, humour…a mix of professional and personal interests. In total concordance with #genflux.
At the heart of my research: the emotional connection and the sweet spot between digital & human.
About me:
More than 15 years in digital marketing, strategy, innovation, entrepreneurship.
Successfully participated to the launching and developing of Sosoftware, an innovative company in the mobile software industry having developed Solo mobile -from scratch to more than 150 business partners in more than 25 countries currently.
My current activities include:
– member of the board, Sosoftware SA.
– consulting: I help bridge new technologies to marketing, communication needs and strategies
– teaching: Digital Marketing (Marketing & Technologies) – EMBA program, University of Applied Sciences Western Switzerland (HES-SO Valais Wallis), University of Savoie (IAE), to tourist professsionals (ARH, ..) + other adults programs.
– entrepreneurship coaching – coach GENILEM: currently coaching weekngo voyages clés en mains dans les trésors des Alpes, SoSo Animations & some other projects.
– trends monitoring
I you need assistance in any of these fields, I would be glad to help you: contact me.
Claudia Benassi-Faltys on Linkedin
convergenttracks.com 